Who is behind LF

Two founders, with specialists brought in as each client needs them.

Ivan Buric and Shayne De La Force reviewing a market-fit scorecard
Shayne De La Force
Shayne De La Force
Founder
Author of Strategic Entanglement, a playbook for building markets and belief in quantum and deep tech. Shayne has worked on strategy in semiconductors across Asia, Europe and the USA, and in advanced manufacturing in Australia. He brings that experience to the commercial side of quantum technology.
Ivan Buric
Ivan Buric
Partner
Go-to-market executive based in Milan, with a background in product marketing, growth, and business development. Ivan led product marketing and growth across automotive, manufacturing, deep tech, and food, from early stage to post-IPO. He now helps quantum companies achieve commercial outcomes.

LFQ is a La Force International business focused on commercialization for quantum technology companies. LFI provides independent advice to manufacturers. The businesses operate with separate client mandates and safeguards for confidentiality and conflicts.

“You can’t scale what the market doesn’t understand.”

Why LFQ exists

Quantum does not lack technology or capital. In 2025, quantum start-ups received $12.6B in investment, while quantum computing companies earned a little over $1B in revenue.

The gap is commercial. Buyers do not buy a qubit count. They buy evidence, integration confidence and a clear economic case. Most quantum companies have never had to build that case.

LFQ exists to build it with them: a position buyers understand, proof they can trust, and a route to the first customers.

Investment covers quantum technology start-ups; revenue covers quantum computing companies.
Source: McKinsey, Quantum Technology Monitor 2026.
How we work
Evidence over claimsWe show our work before you commit, and we never publish an outcome we cannot verify.
One priority at a timeWe name the weakest link and fix it first, before adding anything else.
Agreed upfrontScope, eligibility and price are set before the work starts.
A small senior teamTwo founders, with specialists brought in as each client needs them.

Find your market fit.

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